How marketing is done to Children ?

Marketing to children is a huge business Companies spend about $17 billion annually marketing to children, a staggering increase from the $100 million spent in 1983. Children under 14 spend about $40 billion annually.Compare this to the $6.1 billion 4-12 year olds spent in 1989.[9] Teens spend about $159 billion. Children under 12 influence $500…

The Top 25 Kids Brands

AUGUST 2016 Kids may like their snack foods, fast foods and television, but what they really love is YouTube. In a survey of more than 8,000 kids and their parents conducted by market research company SmartyPants, the online content channel topped the list of favorite brands, beating out such venerable brands as McDonald’s, Oreos, Disney…